FinTech Web App & Growth Design
Customization & Sign-Up Flow For a FinTech Startup
COMPANY
Sally
ROLE
Product Designer
EXPERTISE
UX/UI Design
YEAR
2024
Project description
As a member of the Singlemind design team, we partnered with Sally's CEO to design their new application and onboarding experience. My work on the project included refactoring the design system and conducting a UX audit of production-stage app designs. I also designed the sign-up and white-label customization flows for new users.
Background
Sally.co is a FinTech platform and web application that helps to streamline the management of Special Purpose Vehicles (SPVs) for investment deals.
My Role
Product Design working with Jason Cowsill, the Director of Product Design at Singlemind.
Timeline
3 months
Solution
A new sign-up and customization flow that offers easy subscription & white-label setup for the Sally web application. Final deliverables included everything from high-fidelity mockups, prototypes, to dev handoff.
Classified Access
Full case study coming soon!
Enter password